Yes, this purple shampoo on dry hair has thirst-quenching properties as well. Strength Cure Blonde Shampoo is also sulfate-free, so there’s no need to worry about it stripping color or moisture. (But don’t worry, it won’t turn your hair purple.) “The purple color comes from a temporary dye molecule that stays on the surface of the hair, helping to fight brassiness and maintain those cool, blonde tones,” explains Pureology Artist Emily Alders. This purple shampoo addresses multiple issues that tend to occur with color-treated, lightened hair.
With so many similar products on the market, finding the best purple shampoo for blondes or those with darker hair can be a challenge.Įnter the Strength Cure Blonde Shampoo. What should you look for in a purple shampoo? In other words, a blonde hair, purple shampoo can also help brunettes with sections of lightened hair. While typically you may see purple shampoo for blonde hair, brunettes who lighten, such as with balayage or ombré can benefit from the toning formula too, since they often deal with the same type of brassiness and color changes. Make it a part of your regular hair care routine so your hair color stays fresh and cool-toned. In sum, whether you have lightened dark hair or blonde hair, purple shampoo is an easy way to eliminate brass. It's a simple step that can make a big difference over time. Regular usage of the vivid-hued liquid will help keep brass under control while refreshing your hair color. As it cleanses strands, it dispenses purple pigment that helps return your hair color to a cooler tone.īut why purple? Think back to the color wheel hanging in your elementary art school class: Purple falls directly opposite yellow, meaning it will work to counteract and neutralize yellow-y tones that- especially cool or icy- blondes definitely don’t want.
A whole host of things-UV rays from the sun, chlorine, mineral impurities in the water-can all mess with your hair color and cause brassiness. To get why the tinted product is so crucial to hair color maintenance, you first have to understand brassiness.īrassiness describes the unwanted warm, yellow tones that emerge in lightened strands, especially blonde hair.
#WILL PURPLE SHAMPOO LIGHTEN BROWN HAIR HOW TO#
Ahead, everything you need to know about how to use purple shampoo. Using a purple toning shampoo is a key step in keeping your hair color looking fresh, vibrant, and like you just left the salon.
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